The Retrumplican Party. The political advertisement that the GOP desperately does not want you to see.

So essentially the problem is not that Trump might introduce points of view that people will wrongly associate with the Republican party, the problem is that he will underline existing points of view that people will rightly associate with the Republican party.

And this fact is not lost on certain Republican presidential candidates, such as Lindsey Graham who said this just today: 

“As to the Republican Party, if we do not reject this way of thinking clearly without any ambiguity, we will have lost our way. We will have lost the moral authority, in my view, to govern this great nation,” Mr. Grahams said Sunday. “We should reject this demagoguery. If we don’t, we will lose and we will deserve to lose.”

The problem is to reject Trump and his demagoguery is to dismiss the base of the Republican party.

Trump knows this, apparently Lindsey Graham does not.